The product also does not contain enough electrolytes, she says. Its lackluster attributes don't stop there.

So while this drink will hype you up, it will also crash you down as soon as it metabolizes out of your system.'Energy is calories and this product only has 10,' says Bonci. The energy drink contains 200 mg of caffeine, nearly double the amounts of high-tier energy drink brands RedBull and Monster–and the equivalent of roughly two cups of coffee.Ĭaffeine, as Bonci says, is a stimulant, not a source of energy. Bonci suggests any of PRIME's elder competitors for your sports drink needs instead, including Gatorade, Powerade, GoodSport, or Body Armor. 'Although high in potassium, it does not contain enough sodium, no calcium, no chloride, no phosphorus and no sugars.'Īll of these nutrients are necessary for the body to recover and rehydrate. The drink only has 4 grams of carbs, which Bonci says is not enough. 'A hydration beverage that is advertised as a sports drink should contain the trifecta of fluids, carbohydrates, and electrolytes,' says Bonci. However, there doesn't seem to be enough of any of those things to reap their benefits, says Leslie Bonci, M.P.H., R.D.N., owner of Active Eating Advice and sports dietitian for the Kansas City Chiefs. The company boasts the drink containing 10 percent coconut water, BCAAs, B-vitamins, electrolytes, and antioxidants. Hydration is sold as bePRIME's sports drink. There's two kinds of drinks that PRIME produces: Hydration and Energy.

So, naturally, we had to investigate to see if the hype is worth it. Their online stock is fully sold out, and consumers are selling it on eBay at a 30 percent mark-up. Nevertheless, they're seeing great success across all markets. The PRIME website, however, states that 'PRIME Energy is not recommended for children under the age of 18, women who are pregnant or nursing, or individuals who are sensitive to caffeine.'

Body armour drink stock